Just before we changed the logo of Eish Magazine, we were messing around with cover ideas. And this is what we started off with.
We had this awesome cover pic taken by Preyen Moodley of Loop Photography. Initially I wanted to ensure that we showed as much of Matt's cleavage as possible...( not sure what I was thinking at the time. )
But later on, the creative team settled with our refined new image...I was impressed and relieved that we did make the changes we did. Because everytime you walk pass the magazine stand at the grocery store, sure as hell...you get this eerie feeling that Matt Miller's watching you..haha.."Pick up this copy of Eish, it will change your life!!"
I wonder if Leornado Da Vinci pondered that about the Mona Lisa when he painted her...
The creative processes involved in design and lay out are intense and amazing. Who knew these things could make such a difference...
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